Category: CONTENT MARKETING
How To Create Awesome Landing Pages That Turn Leads Into Sales
If you’ve been following this blog for a while now, you’ll know that my wife and I visited Vietnam for our honeymoon. Being newlyweds, we were on a budget so tight that, if it were a dress, it would have...
How To Reach More People With Facebook Ads
Because you sell your products and/or services online, you have a Facebook page for your business. And, because you have a Facebook page for your business, you use Facebook ads to reach prospective clients…right? Right? You don’t?! If I was...
Frequently Asked Questions About Copywriting and Content Marketing
I recently started spending quite a bit of time on Quora. Quora, for those of you who don’t know, is a community question and answer forum, and I got interested in it for two reasons: I am passionate about sharing...
If People Were Websites: The Art of Personal Optimization
Not surprisingly, the first results page of a Google search gets virtually all of the action, with the first three organic results jointly constituting roughly 61% of clicks. It’s no wonder that marketers, web developers and copywriters spend so much...
The 2 Things You Need To Set Yourself Apart and Stand Out
In a recent vlog episode, I spoke about how I’ve never really been a fan of labels. In my experience, calling oneself one thing or another just imposes unnecessary restrictions and severely limits possibilities and potential. Of course, I’m not...