Tag: copywriter

Frequently Asked Questions About Copywriting and Content Marketing

I recently started spending quite a bit of time on Quora. Quora, for those of you who don’t know, is a community question and answer forum, and I got interested in it for two reasons: I am passionate about sharing...

/ October 3, 2017
How to become a copywriter

How To Become A Copywriter

Copywriters are the people responsible for coming up with the written content (called copy) for different kinds of marketing material, for example ads, brochures, editorial and, of course, blog posts. More often than not, copywriters are also in charge of...

/ October 1, 2017

6 Tactics for Overcoming a Creative Block

Let’s face it, no one feels creative or “in the zone” one hundred percent of the time. On some days, you’re a regular freakin’ Hemingway penning a thousand words without even pausing to think or consider, and on other days...

/ August 3, 2017
Shareable content

Virology 101: How to Create Shareable Content

When I was young, viruses were things to be avoided at all costs, and “going viral” meant that one had come down with a case of the measles and had to be quarantined right away. Nowadays, going viral is a...

/ July 29, 2017

6 Mistakes Brands Make on Social Media (And How to Avoid Them)

Used right, social media in its various incarnations is arguably the most powerful and robust marketing tool of the modern age. Brands have the opportunity to speak to millions of consumers at a fraction of the cost of traditional advertising...

/ July 11, 2017